MEOVV go sporty for new single album GO HARD on Oct. 12
THE BLACK LABEL's MEOVV return Oct. 12 with the single album GO HARD, their first release since the EP BITE NOW, plus a Seoul pop-up store.

📰 Summary
MEOVV release the single album GO HARD on Oct. 12 at 6 p.m. KST. It’s their first release since the EP BITE NOW about four months ago. Teasers lean sporty and intense, with bandages printed with the title on the members’ faces.
A GO HARD pop-up store runs at Shinsegae Times Square in Yeongdeungpo, Seoul, from Oct. 9 to 18.
🛍️ Context for new fans
Pop-up stores are short-term shops built around a release. They sell exclusive merch and often have photo zones, and they’ve become a standard part of a K-pop comeback. MEOVV is managed by THE BLACK LABEL, a label founded by producer Teddy.
Sources
- Korea JoongAng Daily: Meovv to return with new single 'Go Hard' on Oct. 12 koreajoongangdaily.com
- allkpop: MEOVV opens 'GO HARD' pop-up store at Shinsegae Times Square ahead of comeback allkpop.com
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